Afisha-Eda is a Russian food monthly published from October 2008 to January 2015 in Moscow. The magazine was considered one of the best magazines in Russia. I've designed it from scratch and continued to work on the project as the art director up until the end of 2012.
«[...] there’s something very satisfying about the combination of elements on the cover—that tiny bottle of wine would be invisible without the space around it. Combining multiple images on any cover is difficult, but the hierarchy of images and text just feels right in this case. It’s a rare surprise». —Jeremy Leslie, magCulture.com
«[...] Eda Magazine [is] Russia's only food magazine worth a damn. [...] The magazine employs a sophisticated design sense and coolly minimal photography—something unlike any other Russian food publication. [...] It's this sense of adventure and invention, something sadly lacking in food magazines worldwide, that makes Eda truly revolutionary. Where dull culinary journals are a dime-a-dozen, along comes a mainstream magazine that manages to be innovative and educational at the same time. Indeed, a food publication launched during the worst economic crisis in memory, a crisis that has seen giants of the industry toppled, has emerged a brilliant success—a truly tasteful revolution». —James Casey, Swallow Magazine
«Afisha Eda [is] a slick food magazine which has become something of a bible for discerning Muscovites». —Tom Parfitt, The Guardian
You can browse every issue of the magazine here, up until 2012 all of them were art-directed by me.